I work independently with labels, distributors and management teams, supporting radio-led campaigns built on strategy, timing and market relevance across the GSA region.
With over 10 years of experience in the music and media industry, I have worked on more than 500 national and international releases, either as part of a team or working independently.
My work focuses on strategic radio and media promotion, primarily across electronic, pop and indie releases, with additional experience in selected rock projects.
Based in Berlin, I work across the German-speaking market, supporting campaigns from initial strategy through hands-on execution. Before going independent, I gained invaluable experience working with industry leaders such as Warner Music Central Europe / ADA Central Europe.
Support in planning and preparing effectiv campaigns – from song selection to targeting the right stations.
Targeted outreach to radio stations, matching music with suitable formats and radio potential.
Marketing strategies plus support for press texts, artist bios, and promo materials to boost visibility and reach.
Support in planning and preparing effectiv campaigns – from song selection to targeting the right stations.
Hands-on radio promotion, focusing on targeted pitching, airplay development and station relationships.
Selective media and artist support, including press texts, artist bios, promo coordination and direct artist support.
